Browsing: Digital Marketing

In the digital-first century, brands are no longer the product of the marketing campaign or official communication. User-generated content (UGC)…

The current generation of social media is in a new stage where Gen Alpha (the post-2010 born) is starting to…

In the dynamic world of digital marketing, memes have since gained more prominence as tools that can be used to…

The pace of social media transformation is astounding even to an old school marketer or digital strategist. Platforms are no…

Live streaming has become a disruptive technology in the constantly changing landscape of online shopping as a tool that the…